Meta Tags - How Important Are They?

[alexissamantha]

Are meta tags really that important? Individual search engines use their own judgment with regards to meta tags. Some search engines do use them. But I'll let you in on a secret, Google keeps the specifics of everything they do a secret.

There are a good many sites that achieve page one ranking on Google that use no keyword or description tags at all, so take it with a grain of salt when someone tells you they are really essential for Search Engine Optimization. Again, each search engine has its own method for indexing -- some assign them considerable importance, thus it is best not to omit them.

Meta tags are lines of code that are hidden in web pages. The code information is not revealed in the web browser (but refer to the discussion of the description tag, below) but they are utilized by search engines to help categorize your web content. It is possible that you might choose to omit descriptions, or keywords, but your site won't look right if you don't put a "title" tag, since the web browsers will show it as "Untitled Page".

In order to grab traffic, years ago, meta tags would be "stuffed" with repetitive information, or information that has nothing to do with the web page. Search engines still check to be certain that the keywords are relevant;

however they don't give as much "weight" or importance to them, thereby penalizing this abuse. In any case, if you don't include meta tags, or they are filled with useless keywords, you will not rank well overall.

[hosting456]

Re: Meta Tags - How Important Are They?

The Meta tag in html is not a required tag when you're creating your web pages; many pages don't use the tag at all, and I must confess that I've not used it on my home page, although I put it into this page by way of demonstration. To put it briefly, the meta tag is used by search engines to allow them to more accurately list your site in their indexes.

Though meta keywords tag and meta description tags are not the main factor search engines consider when ranking sites, they should not be left off the page. A meta description tag is supposed to be a brief and concise summary of your page's content. A meta keyword tag is supposed to be a summary list of the most important words on your page. They were both proposed in order to make using the web easier. Unfortunately, webmasters over the years have abused meta tags so much that search engine creators have had to de-emphasize their importance in their algorithms.

[Ascott]

Re: Meta Tags - How Important Are They?

Though meta keywords tag and meta description tags are not the main factor search engines consider when ranking sites, they should not be left off the page. A meta description tag is supposed to be a brief and concise summary of your page's content. A meta keyword tag is supposed to be a summary list of the most important words on your page. They were both proposed in order to make using the web easier. Unfortunately, webmasters over the years have abused meta tags so much that search engine creators have had to de-emphasize their importance in their algorithms.

[saracriss]

Re: Meta Tags - How Important Are They?

Well talking about my personal experience...
I guess Meta Title and description still are very important. though google pays no attention to meta keywords... just for the reason that keyword stuffing started way back when it was given imp. but still, Bing and other search engines do give important to Meta Keywords.

[davidhussey]

Re: Meta Tags - How Important Are They?

Meta elements provide information about a given Web page, most often to help search engines categorize them correctly. They are inserted into the HTML document, but are often not directly visible to a user visiting the site

[jinkjack]

Re: Meta Tags - How Important Are They?

Meta Tag are the most important. They should be present in html code. This will provide the valuable information to search engine. they greatly affect the ranking of a site or page or a particular keyword. So those are the best importance.

[claydcousta]

Re: Meta Tags - How Important Are They?

Meta Tags are tiny pieces of code and contain vital info of a web page like description & keywords. When a search engine like Google visits a site or blog, it checks for meta tags and uses the meta tags data to index the web page.

[auroramics]

Re: Meta Tags - How Important Are They?

Meta tags are curve of cipher that are hidden in web pages. The cipher advice is not appear in the web browser

[savable]

Re: Meta Tags - How Important Are They?

In my opinion meta tags are still important as google analyze them and results are based on the description and tags too.

[Ronhall]

Re: Meta Tags - How Important Are They?

Title and Description are important. Title is very much a backbone factor for on site SEO. Descriptions are important because it's what is usually
used as the info displayed in the SERPs. Lacing the description with keywords helps show relevancy as they show bolded in the SERPs.

[mathewsteves]

Re: Meta Tags - How Important Are They?

A Meta tag is basically a label HTML, whose job is to provide information for search engines on the type of information listed on the website. The purpose of a meta tag is to add information and to direct the spiders SE.

[webleslee]

Re: Meta Tags - How Important Are They?

Meta Tags are information inserted in the <head> area of the
HTML code of your web pages... information that are inserted using Meta tag is not visible to the person surfing your web page but is intended for the search engine crawlers.

Using Meta Tags in HTML is really not necessary while making your web
pages. There are many websites that don't feel the requirement
to use Meta Tags at all. In other words Meta information is used to
communicate information to the search engine crawlers that a
human visitor may not be concerned with.

[John23]

Re: Meta Tags - How Important Are They?

Meta tags are not useful in today SEO trends because search engine give more preferences in meta title and meta description, so meta tag creation is waste of time.

[domeinwinkelnl]

Re: Meta Tags - How Important Are They?

Meta tags are important for search engine optimization for a couple of main reasons. The first being that some search engines use the contents of the keywords and description tags to determine the content of the page.

[Oliver]

Re: Meta Tags - How Important Are They?

no more important like before

Although a lot of weight used to be given to meta tags by the search engines, on the whole they are now unimportant elements of a website. Instead of using meta tags to determine what a webpage is about, the search engines now focus on other tags and the content of a webpage (their intelligence has greatly increased over the years). The keyword meta tag in particular is not used at all by the search engines in determining a web pages authority.